From a Simple Curiosity to Wasa coffee
Prior to 2019, I never imagined coffee would be more than just a drink. I wasn’t adventurous, and I didn’t have any real passions in life. During a trip to Bali in 2017, I visited a specialty coffee shop with a friend in the coffee industry. While he ordered a cup of iced black coffee, I ordered a chocolate milkshake with sprinkles. My friend shook his head, and I laughed about it, knowing how ridiculous I must've seemed. I do remember thinking, I simply didn’t like coffee.
That changed during my time with Singapore Airlines in 2018, where I started drinking Kopi O Kosong to stay awake during training days. The more I drank, the more I got used to the taste, and my curiosity grew. Soon, I began exploring coffee beyond the bitter cup, trying flavoured lattes and 7-11's iced lattes. That curiosity led me to reach out to my coffee friend. He introduced me to specialty coffee by brewing a Panama Geisha with an AeroPress. My first sip of black coffee completely transformed my understanding of coffee. It was an eye-opening moment that ignited my passion.
From that point on, coffee became my adventure. I bought better brewing equipment, brewed better coffee and before I knew it, I was roasting my own beans at home, and dove deep into learning about the craft. Coffee didn’t just change my daily routine—it changed my outlook on life. It made me more curious, adventurous, and passionate about trying new things.
By the end of 2023, I made the bold decision to leave my job and fully pursue my dream of sharing this passion with others. I founded Wasa Coffee to bring together all the qualities I had come to value—warmth, authenticity, sustainability, and artistry.
